During the 1990s, a Scandinavian outerwear supplier developed a fan status throughout the rest of Europe and North America, establishing itself as a mainstay of the ’90s look alongside the aforementioned companies.
That brand, Helly Hansen, has lately seen a resurgence, but its success in the streetwear niche does not appear to be a factor in the company’s long-term goals.
Helly Juell Hansen was a ship captain in the Norwegian coastal city of Moss before starting his namesake rainwear company. To put it another way, Hansen knew exactly what he needed to deal with the rigours of operating on the choppy North Sea.
In 1877, Hansen set out to design waterproof clothing that would outperform what was available to sailors and ship employees at the time. Hansen had the brilliant idea of applying linseed oil to cotton canvas, resulting in a fabric that was both waterproof and pliable enough for workers to wear.
Is Helly Hansen a luxury brand?
For casual skiers, Helly Hansen products are a little pricey. The high-quality fabrics utilised in each of their jackets compensate for this.
Their coats range in price from $150 to $350. Although this may be discouraging to those on a budget, the quality of their products should be considered about the price.
Are Helly Hansen’s jackets a good investment?
It is thought that their high quality warrants their high price. Their jackets are worth a try because of their craftsmanship, materials, durability, and performance.
Who wears Helly Hansen?
Professionals wear and trust Helly Hansen gear on the oceans, mountains, and construction sites. More than 55,000 ski professionals wear HH, the #1 gear brand for ski professionals, which can be found at more than 200 ski resorts and guiding companies around the world.
They cooperate with and participate in some of the sport’s most renowned regattas and sailing organisations, and their sailing gear is worn by world-class sailors across all five oceans.
As a prominent Scandinavian workwear brand, you can expect to see them on job sites where performance, protection, and safety are paramount.
They continue to honour Captain Hansen’s legacy by developing a lengthy record of first-to-market inventions based on feedback from individuals who work and play in the world’s most extreme locations.
What is Helly Hansen famous for?
Their sportswear has been coated with a durable water-resistant (DWR) coating, which keeps water out and keeps users dry. In addition to keeping you dry, the breathable fabric in their jackets will keep you cool so you don’t overheat.
Aside from that, their coats’ outer layers are meant to be windproof. This feature can help you stay comfortable outside by protecting you from frigid weather and severe winds.
Helly Hansen jackets combine waterproof, breathable, and windproof properties to offer you the comfort you need while being lightweight.
Other materials the brand uses are Polyester, Fleece, responsible RDS-certified Down, Wool, and recycled materials.
Helly Hansen’s jackets are mostly produced in China, Vietnam, and Bangladesh. Fabrics and materials are obtained from companies in Asia and Europe.
Take a peek at some of Helly Hansen’s distinctive products that are worth trying: Salt Sailing and Rain Jacket, one of Helly Hansen’s best-selling items. It is waterproof, breathable, and windproof, and is made entirely of Polyamide.
Fleece is used to line the collar and pockets to keep you warm while also keeping you dry.
Alongside this, there is Helly Hansen’s Paramount Softshell Jacket – yet another excellent product: breathable, water-resistant, windproof, and flexible. It’s a lightweight jacket with two hand pockets and adjustable sleeve cuffs, as well as a chest pocket.
What kind of brand is Helly Hansen?
Helly Hansen has developed commercial connections based on trust and mutual respect since its founding in 1877. Authenticity, dynamism, honesty, integrity, collaboration, and pride in heritage are among Helly Hansen’s key principles.
Corporate social responsibility is an important aspect of Helly Hansen’s business strategy and is seen as critical to the company’s growth and success.
The Ethical Trading Project Norway (IEH) is a multi-stakeholder initiative that advocates for ethical trading practices. It is made up of NGOs, trade unions, businesses, and the Norwegian Enterprise Federation.
Since 2003, Helly Hansen has been a member of IEH. IEH Member responsibilities include addressing supply chain difficulties, reporting honestly on the status and success of activities, and a commitment to ongoing improvement with supply chain partners. Helly Hansen provides an annual report to IEH on the status and progress of its CSR activities.
Conclusion
Helly Hansen has a long history of support for the highly known and independent bluesign® system, which serves as a worldwide guiding tool for the textile industry’s entire supply chain.
The bluesign® system aids in the creation of manufacturing methods that satisfy the growing customer demand for environmentally friendly garments by ensuring that goods are environmentally friendly and do not pose any health risks.
The bluesign® system begins at the very beginning. It’s not about evaluating final items; it’s about ensuring that the process is carried out correctly from start to end. Everything should satisfy the same standards, from raw material and component suppliers to textile producers and merchants.
They work and play outside at Helly Hansen, and environmental stewardship is one of their top priorities. Anti-bacterial treatments, which are commonly applied to fabrics and sports clothes to eliminate odour, raise major environmental and health problems.
Several of these substances have been discovered at high amounts in the environment, contaminating water, endangering aquatic life, and harming plants that rely on this water for sustenance.
Many of these compounds are still being investigated by ECHA because they are suspected of causing multi-resistant bacteria in humans and/or the environment.
Helly Hansen is committed to guaranteeing that all of their gear is devoid of antibacterial ingredients and will stay so in the future, which is why it is such a good brand.
