Sneaker collecting has developed over time from a specialised hobby to a worldwide phenomenon. Sneakerheads now trade, buy, and sell sneakers in addition to collecting sneakers.

Rare, vintage sneakers have caught the attention of an increasing number of sneakerheads. They will go to tremendous efforts to obtain rare or used footwear as well as limited-edition sneakers.

Many sneakerheads have turned to online auction sites to find rare shoes since the rise of internet markets.

It has never been simpler to purchase a pair of “fake” sneakers, and it has certainly become simpler to be duped into purchasing replicas online. 

Consequently, it makes sense to make every effort to be extremely cautious, but even still, you risk receiving a lousy offer.

GOAT is one of the most well-known and dependable platforms among sneakerheads. 

Online retailer GOAT sells sneakers, high-end clothing, and accessories in both the primary and secondary markets. 

Since its founding in 2015, GOAT has grown to a platform with 30 million customers and 600,000 vendors in 170 nations.

Eddy Lu and Daishin Sugano established GOAT in July 2015.

GOAT employs machine learning to check the legitimacy of the sneakers on its site using a “ship-to-verify” strategy.

GOAT is a legitimate website right away, therefore the likelihood of being conned is quite slim. 

Users can rest certain that the app’s developers are taking every precaution to ensure that the goods being sold on their marketplace are real.

However, as GOAT is a global market, any verified vendors are able to advertise their shoes on the platform. How precisely does GOAT conduct quality control, then?

The GOAT project has used a ship-to-verify model since the beginning. In other words, when a customer purchases a pair of shoes from a merchant, those shoes are not shipped to the customer.

Instead, GOAT’s crew receives the sneakers first. Each item is examined by GOAT’s team of knowledgeable sneaker professionals to make sure it is genuine and in the quality stated by the seller.

Then, the sneakers are delivered to the purchaser along with GOAT’s authenticity guarantee. In the event that they determine something incorrectly, they also offer a money-back guarantee.

Purchasing from GOAT is a rather easy process. You must first choose the style of sneakers you want to purchase from the wide selection offered before deciding whether you want new or used pairs. 

In contrast to used pairs, which can vary in condition and are always accompanied by pictures, new pairs will arrive just as you’d receive them from a retail establishment.

You must next choose your size, where the price will also be shown. 

There are frequently a variety of alternatives, such as “pre-verified” sneakers that are already in stock at GOAT’s warehouse and ready to ship, or “need to be confirmed” sneakers that the seller must ship to GOAT for verification first.

To prevent any kind of scam from happening, GOAT has a strict regulation about sellers. One must first petition to become an authorised seller in order to sell through GOAT. 

The procedure entails verifying ID and responding to a series of application questions in an effort to weed out any scammers in advance.

While it would obviously be impossible to completely eliminate this, GOAT does a wonderful job of identifying blatantly bogus accounts from the start. 

Once your identity has been confirmed, selling is a rather straightforward process.

In addition to giving buyers and sellers a platform, GOAT also verifies the products’ authenticity to stop fakes and knockoffs on its resale marketplace.

Since GOAT has a tight verification method, it is almost hard for counterfeit sneakers to reach the market. 

To guarantee that every pair of sneakers that enters the marketplace are of the highest calibre, a team of professionals authenticates every pair internally and uses digital authentication techniques. 

To prevent fakes from slipping through the cracks, the team goes through a laborious process to track every single aspect of each new release.

Before they even reach the experts, GOAT uses an AI-assisted procedure to identify fakes. It’s challenging to visit every one of the thousands of various models and styles that are stored there at any given time.

They are instantaneously able to weed out fakes using an AI picture recognition system that has been taught by experts. With a huge list of indicators that can start fraud detection, the system is trained.

Finding legitimate e-commerce sites and platforms is challenging due to the proliferation of e-commerce platforms, which has also helped in the development of counterfeit goods industry.

One of the most trustworthy marketplaces for buying and selling sneakers nowadays GOAT, is a play on the sports word for Greatest of All Time.

It is easy to utilise GOAT. When you locate a product you want, you can decide whether to buy it new or used thanks to its user-friendly layout. 

You can also use the GOAT app to view a list of merchants along with their asking pricing.

There are vendor reviews. Users have rated every seller on GOAT, letting you know who to do trade with and who to disregard.

Flat-rate shipping is available. No matter what kind of footwear you transact, there is a fixed $5 delivery price that is subtracted as a seller’s fee. 

When you pick your price for sneakers, you can immediately see your anticipated profit after costs as well.

Like every significant service, GOAT occasionally disappoints.

The majority of criticisms about GOAT are focused on their customer support. Returns are occasionally not processed promptly, and support queries occasionally go unanswered.

Rarely, folks claim to have received the incorrect shoes. Not imitations, but the incorrect model, which may be really annoying.

GOAT is a tightly controlled marketplace where you may purchase or sell your drugs in complete safety. 

They are a well-known company that has been in operation for a while and is knowledgeable about the business.

The chances of someone conning you are extremely slim. However, as a seller, you might experience some frustration with their customer service.