There are quite a few popular clothing brands that use a face as a logo.
But what does it dignify?
A face as a logo usually signifies that the company or brand is approachable, relatable, and trustworthy.
This is because the face is the first thing you notice about a person, and usually, you make a judgment about their character based on that.
Moreover, it is generally more expressive than other types of logos so that it can communicate much about the brand’s personality.
Here are some examples of clothing brands with a face logo and what they might be trying to communicate:
Established in 1978, Versace is a luxury fashion brand known for its glamorous and sensual designs.
The logo features the head of Medusa, a Greek mythological creature with snake-like hair.
This choice of logo perhaps communicates the brand’s dangerous and alluring persona.
Gianni Versace, the founder of the brand, was also known for his outrageous and flashy personality, which might be another reason why the brand chose this logo.
Versace deals in haute couture, ready-to-wear, fragrances, watches, jewelry, and accessories.
Where each piece designed is a work of art, the brand’s target market is wealthy fashionistas who love to make a statement.
Visit their website at: https://www.versace.com/international/en/home/?glCountry=PK
2. Neff Headwear
Are you looking for the coolest headwear for the beanies out there? Then look no further than Neff Headwear.
The company was started in 2002 by Shaun Neff in Southern California.
The logo features a cartoonish face with big eyes, a smile, and rosy cheeks.
This choice of logo perhaps communicates the brand’s fun and youthful persona.
The company deals in hats, beanies, shirts, outerwear, and accessories.
Moreover, it has a strong focus on street and skate culture and sponsors snowboarders, surfers, and motocross riders.
Apart from that, Neff has also been linked with celebrities like Justin Bieber who can be seen with Neff products.
Their target market is people who enjoy outdoor activities like snowboarding and skateboarding.
Moreover, the brand has worked hard to create an identity for itself as a “lifestyle” brand, reflected in its laid-back and fun logo.
Visit their website at: https://www.neffheadwear.com/
3. Drew Merch
Are you a Justin Bieber fan? We bet you are!
But how many of you know that the singer owns a clothing brand too?
Justin Bieber’s clothing brand is Drew House, and the logo is a simple yellow face, communicating the brand’s fun and approachable personality.
The company was started in 2019 and deals in a wide range of clothing items, from t-shirts and hoodies to pants and jackets.
The target market is Justin Bieber’s legion of fans, but the brand has also managed to appeal to a broader audience with its trendy clothing designs.
Moreover, the clothes are reasonably priced, making them accessible to a wider range of people.
Like the singer himself, his brand is all about being young, fun, and wild by adorning pieces made from high-end material to keep you comfortable all day long.
Visit their website at: https://drewhouse.com/
Nirvana was one of the most popular grunge bands of the 1990s, and the logo of their album “Nevermind” is one of the most iconic faces in music history.
Talking about the love for the band, we bet that the Nirvana clothing is equally good.
Their choice of logo perhaps communicates the brand’s anti-establishment and rebellious persona.
Just like the band was known for its raw and unapologetic music that spoke about topics like teenage angst, drug addiction, and more, the brand focuses on edgy and out-of-the-box designs.
The brand deals in various clothing items, from t-shirts and hoodies to hats and accessories.
Moreover, their apparel is not only popular among grunge fans but also with people who appreciate good music and great fashion.
Visit their website at: https://www.nirvana.com/
5. Vintage Union
How patriotic are you? Patriotic enough to promote your love for the country through your attire?
Vintage Union is a clothing brand that is about being proud of your country and showing your national spirit.
The company’s logo features a vintage-styled American flag with the face of Uncle Sam in the center.
This choice of logo communicates the brand’s patriotic persona and love for everything American.
The company was started in 2008 and deals in a range of clothing items like t-shirts, hoodies, and more, each uniquely printed with a patriotic quote.
Over time, they’ve added more products to their existing range, which makes it even better!
Their target market is people who are proud to be American and want to show their national spirit through their clothing.
If you’re looking for something different than the usual Fourth of July t-shirt, Vintage Union is the brand for you.
Visit their website at: https://vintageunion.us/
6. Parcae Apparel
Parcae Apparel is an emerging Kentucky-based clothing company with a unique name and logo.
The company deals in a range of men’s and women’s clothing items like t-shirts, tank tops, sweatshirts, and activewear.
Moreover, the brand has carefully designed its line using only the highest quality materials.
Parcae Apparel’s product range is all about being classic, stylish, and edgy all at the same time.
The company’s goal is to make a mark in the fashion industry by offering clothes that are both trendsetting and timeless.
Although the brand is still relatively new, it has made a name for itself in the competitive world of fashion with its trendy and stylish clothing designs.
Parcae Apparel aims to keep you comfortable without compromising style, and its affordable price range is a bonus.
Visit their website at: https://www.parcaeapparel.com/